Kimmel, Network Execs and What’s to Come

Let’s be clear:
The network executives aren’t heroes in this story.
They’re not finally standing up for truth or principle.
They’re just shifting with the wind — the same wind they once helped stir into a storm.

They sold their souls for ratings.

When Trump entered the scene in 2015, panic sold.
Outrage became currency.
Networks handed the mic to anyone willing to speak in absolutes, to stir fear, to “resist.”
Executives quietly cheered from the shadows — as long as the numbers came in.

But then it got out of control.

The talent became the tail wagging the dog.
The employees became the morality police.
The audience became a mob.
And the execs — the very ones who opened the floodgates — found themselves paralyzed.
Terrified to push back.
Terrified to speak.
Terrified of being canceled by the very machine they built.

So they went quiet.

They let the lie grow.
They greenlit monologues that were pure propaganda.
They allowed slander to be dressed as satire.
They allowed journalists to become activists.
All in service of “the moment.”
And the moment devoured them.

But now, something has shifted.

The tide is turning.
The hysteria no longer works.
The ratings have collapsed.
The public — many of whom tuned out long ago — no longer believe the moral theater.
Even the employees who once acted as ideological gatekeepers are beginning to sound… tired.

And suddenly, the executives feel empowered again.

Now, they’ll start swinging the axe.
Not because they’ve found their spine.
Not because they suddenly care about truth.
But because they can.
Because the risk is lower than the reward.
Because their power has returned.

They’ll frame it as moral clarity.
They’ll say the rhetoric “no longer aligns with our values.”
They’ll cite “new leadership,” “internal reviews,” or “a commitment to unity.”

But don’t buy it.

This isn’t a principled stand.
It’s a cleanup operation.
A late, cynical, calculated move to save themselves.

The only difference now?

It’s safe for them to say:

“It’s over. It has been for a long time.
And now we have the power to act.”

And act they will.

The era of pretend is ending.
But not because of courage.
Because the moment finally lost its value.